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Tuesday, January 11, 2011

Two Myths About Telemarketing

There are a lot of negative feedback about telemarketing that can be heard all over the world. The main reason is that most telemarketing prospects are often disturbed or interrupted from the things that they are doing. However, some of these negative feedback are just rumors that have been spread around. Here are a couple of myths to watch out for if you are planning to outsource your services to telemarketers.

Myth #1: Telephone marketing companies fail to reach high-end clients

A telemarketing company uses a very extensive database filled with prospect clients. The database would include hundreds, thousands, and even millions of entries pertaining to businesses from almost any business industry known to man. The firms that can be found within the database are already classified by how big the business organization is; hence, even high-end clients can always be found within the database and can readily be reached.

Myth #2: These companies do not consider good customer service

It does not mean that if a call center agent would call a prospect while these people are in the middle of doing something that they do not know customer service. First of all, think about if these agents even know what their prospects are doing in the first place; and of course, they do not. If the prospect is interrupted at doing something, these agents would respectfully ask the question, “When would be the best time to call back?”

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