telemarketing leads, telemarketing services, outbound telemarketing, b2b telemarketing, business leads, appointment setting telemarketing, outsourced telemarketing, telemarketing company

Thursday, December 8, 2011

Let Cold Calling Experts Handle Your Lead Generation Campaign

When it comes to getting a service, most people will always hire the aid of experts or those that have already amassed a suitable amount of experience on doing the required task. For example, a school will hire professional teachers to educate its students well or a business hiring expert telemarketers to handle their lead generation campaign. In this topic, we will use the latter example as our main subject.

When cold calling experts take charge in their client’s campaign for generating quality leads, the marketing operation can become a smashing success. There is a reason why these telemarketers are called experts in the field on catching the attention of their client’s prospects. This is because they are trained in the skills in piquing the interests of potential clients and customers even at the start of the call. Hence, they pose the highest probabilities in maximizing the sales output of a business.

Once the business gets a hold of these high quality leads brought upon by these expert telemarketers, they can become one step ahead in accomplishing their financial goals and dreams. Ultimately, the services brought upon by these experts will allow businesses to always be one step ahead of their competition.

Saturday, November 19, 2011

A Few Reasons Why Outsourced Telemarketing Services Are Better Than Getting It Done In-House

Outsourced telemarketing services is a widely taken choice by many B2B firms nowadays, especially when they need a B2B telemarketing campaign done for them. Although there are various other services such as lead generation, as a sales and marketing solution, it works very well by aiding firms in making more sales, or in closing more deals with their clients and prospects. But just why is outsourcing a better choice when it comes to telemarketing services? Well, for one, it's cost-effective and requires less investment to put into effect unlike when having an in-house campaign.

When opting to have in-house telemarketing done, it would take a lot of resources. On another note, there are also other factors to consider when making this kind of choice. As said above, implementing an in-house campaign would take a heavy toll on your finances and you'd be forced to spend your hard-earned money on hiring new staff, training them to do their work, building a call center and buying the needed equipment. If you sum it all up, you're looking at a very large number. To large firms who have the needed budget, this is a possibility, but for small to medium sized firms, this is out of the question, unless of course they manage to do it with as minimal costs as possible. Another thing to mention would be the factor of time because this whole scheme takes a good long while before it can be put into action. The time you spend training your staff and for acquiring the needed facilities and equipment could have been put to another use rather than just a long waiting period and not gaining anything from it in the end. Even if you have your telemarketing done in-house, there is no guarantee that it will succeed.

Outsourcing on the other hand doesn't cost you that much and the time it takes to implement it is significantly lesser than that of having it done by your own means. If you take into account all that is said above, this is the best choice to make when you want to stay on budget all the while making more sales for your B2B firm.

Wednesday, October 12, 2011

2 Telemarketing Services You Can Choose To Bring In Sales For Your Firm

These two telemarketing services should suffice in brining in sales for you firm. could prove beneficial to your firm should aid you when choosing a provider and when it comes to picking out what you want them to do for you. Usually, others go with hard-selling and advertising as a means to increase sales. But for a B2B firm, this wouldn't be as effective as going for lead generation and appointment setting through B2B telemarketing. If you're wondering what these two services are, well, this is what they do:

Lead Generation – This telemarketing services can aid your firm greatly when it comes to increasing your client base. Usually this is done through making cold calls to your prospective clients based on any criteria you need them to meet before you can deem them as candidates for business deals. Telemarketers always try to find you prospects that are interested as to make sure that the chances for making a sale are high.

Appointment Setting – Appointment setting can be viewed as the area from which sales would come from when you have a B2B telemarketing campaign. Using the fresh B2B leads brought in by lead generation, the telemarketers that are assigned to handle your campaign make calls to these prospects and hope to get you a face-to-face meeting where you can meet with your prospect so that you can better discuss what you are offering to them, how it can benefit them and what the terms for business are.

These two telemarketing services should suffice in brining in sales for you firm.

Thursday, September 22, 2011

Reach More with IT Telemarketing

Getting an IT firm to lead in an otherwise highly-competitive industry can be quite daunting, right? But that should not be the case when they begin using IT telemarketing for this task. Sure, there are other marketing methods around, but when it comes to pure, effective IT leads, it has to be professional IT telemarketing services for that.

No doubt some marketing experts are scratching their heads over this rule. Telemarketing, after all, is an old style of marketing. Surely, there are other ways for a company to promote itself in the market. Except, of course, IT telemarketing is an important tool to use for IT lead generation and IT appointment setting services. IT lead generation services is an important first step in the telemarketing campaign, as the need to identify lucrative IT leads is much needed. In addition, professional IT telemarketers are the best people for the job if the task is about IT appointment setting. IT leads are good, but it won’t to a firm well if they can’t meet the prospects themselves. This is pretty much the reason why IT appointment setting services are becoming an important part in the marketing campaign.

For those who are not aware, outsourced professional IT telemarketing services are the best means for a firm to improve their market performance. The people who work in these companies have the experience, as well as the skills, to handle even the most difficult tasks. Working with one can be the best investment a company can ever make.

Wednesday, September 14, 2011

B2b Telemarketing Has Taken the Center Stage

Canadian firms that engaged b2b lead generation to their business can really testify how helpful it is to employ b2b telemarketing in such campaign. This was the best technique so far, and has been the reason why they were kept up and rolling.

Given that Canada is a land full of trade potentials. It has led people there to needing several things. For example, some needed to have a supplier for their office supplies. Or, they may require regular janitorial and cleaning services. Others might even needed security guards for their premises. Of course these people have money to spend, however the problem was they don't know where to go and who to look for.

This was exactly the time when B2B telemarketing has taken the limelight. Professional telemarketers were known to be fast, efficient, and capable of reaching out to these people to help Canadian firms sell their products/services. Businesses no longer worry if it’s going to work or not, for this technique was proven to generate tons of b2b leads or sales leads for their business.

Telemarketing has continued its legacy not only in lead generation but as well as in appointment setting. People who have worked with professional telemarketers can really attest to this. So if you also want to enjoy the same experience in your business, then you can by outsourcing to first rate telemarketing call centers.

Tuesday, September 6, 2011

Could Telemarketing be the Answer?

To get ahead of the competition, companies need to have the best marketing tactic. For years, telemarketing has proven its effectiveness to generate leads. Appointment setting, event telemarketing, client profiling, database clean up and market research are just a couple of services BPO (Business Process Outsourcing) companies. Direct interaction with the prospect is the reason why companies rely on telemarketing for their marketing needs.

Professional telemarketers have a way to generate leads, set appointments, conducts surveys with prospects without being too pushy and irritating. They know how to make the consumers listen.

American companies outsource to a telemarketing company  to assist them with their marketing endeavor. If you want to be successful in the US, telemarketing is all it takes.

Monday, August 15, 2011

Outbound Call Centers: A Telemarketing Campaign's Best Friend

Telemarketing call centers are being looked upon by many business organizations worldwide. These call centers have telemarketers that are well-versed in the art of catching a prospect's interest. Any business owner that wants to achieve a great lead in the competition should take into consideration outsourcing their marketing campaigns to these highly skilled experts.

There are tons of benefits that a business owner can get once they have outsourced their marketing campaign. For instance, these telephone marketing companies are able to use their extensive database in a snap. Entries in their database are considered their goldmine for prospect information and fuel their cold calling projects. Therefore no matter what industry, profession, or country that a business owner wants to target for the marketing of their products and services, these companies are sure to generate, reach, and qualify prospects for the advantage of their clientele.

Another great benefit that these telephone marketing companies can bring is that they can take care of the supervision and management of their own employees. This means that business owners need not make sacrifices in their busy schedule to handle the supervision of the telemarketers whom they have outsourced their marketing services to. This provides business owners with more time to concentrate on other key functions in their own organizations rather than worrying about the telephone marketing company's employees and the campaign itself.


Monday, July 25, 2011

The Use of B2B Telemarketing in Event Marketing

To take marketing to greater heights, several companies are at full tilt in creating events. This seed of concept conceived the idea of event marketing. Companies invite prospects to attend seminars, trade shows, conferences and other types of gathering. Through this, firms are able to know instantly which are interested to buy. Also, it is just one of the cunning ways to improve brand awareness.

Event telemarketing is a good tool used for invitations. This is just one of the uses of the phone, apart from b2b lead generation and b2b appointment setting. Marketers take advantage of phone marketing's high-speed and accuracy. A single dial can take them to the offices of potential client companies or to the homes of end consumers. They do not need to labor more in designing interesting mails or being in front of the prospects. The immediate response directly coming from the guests just make things easy for the organizers.

But, calling hundreds of phone calls daily is undeniably expensive. Just the cost of setting-up a telephone structure is too costly for such event. It would be best to get the assistance of a telemarketing call center that is accomplished in event telemarketing. You can put your money back in the bank and use time solely in making preparations for the anticipated happenings. No wonder why contact centers are sought when it comes to this matter.

Tuesday, June 28, 2011

The Level of Difficulty when Gathering B2B Leads

Searching, gathering, and qualifying B2B leads is not as easy as it looks. As a matter of fact, the level of difficulty changes from different targeted markets. There are those potential clients residing in a particular industry or profession that are harder to entice than others. As such, B2B lead generation for these particular industries have a longer completion time among others.

For instance, if one takes a look at gathering leads for an IT firm then they probably have one of the most difficult lead generation campaigns within their in-house operations. IT b2b leads have been known to have high job standings within their respective organizations; which is why a business’ representative might have to go through some of the lower levels of hierarchy before they even get the chance to talk with their targeted prospect.

Therefore, the most beneficial thing to do is to outsource the lead generation campaign in the hands of a capable telemarketing firm. These firms breed high level telemarketers wherein they can entice potential clients at a very high rate. This way, the level of difficulty for the lead generation campaign will drop at a very significant level. This ultimately makes the campaign to achieve a high chance of acquiring success for the benefit of the business.

Sunday, June 12, 2011

Gain B2B Deals in Canada With Telemarketing

Lead generation is one of the fastest ways to obtain clients. By giving you detailed and relevant information about a client, you have nearly all you need to know; how to contact your prospect, the prospect company's specifics and many more. Lead generation provides you with the needed opportunity to turn that prospect into a buyer or a paying customer. With the aid of telemarketing services, those chances can go even higher. Being a direct marketing tool and also being highly successful, telemarketing gets the job done quicker and with higher chances of success.

With more and more businesses popping up in Canada and the service sector being dominant, doing B2B marketing is probably your main focus. Well, B2B telemarketing has proven itself in the field and yielded very good results. It has always satisfied those who have employed it into their marketing scheme. By getting you in direct contact with immediate decision makers, telemarketing makes calls to the people you want to be talking to. This is probably one of the best aspects of telemarketing; it's able to put you in touch with the right contact. Many others really value telemarketing for this aspect.

On a tight budget? Well, outsourcing is the best option. It's cost-effective and readily available to those who need telemarketing services but don't have enough to fund. Take a step ahead of the competition with telemarketing. Those who aren't using it don't know the true potential behind it. Telemarketing is sure to bring back good results on an investment made into it.

Monday, May 16, 2011

Telemarketing for Client Profiling Services

Client profiling is an essential function that businesses should pay more attention to. This helps companies to completely understand a client's needs, goals, and circumstances. By being able to gauge these factors, firms can find better ways to keep their customers and maintain a high client retention level. Furthermore, this also helps the company keep their client database intact and always up to date so as not to lose any valuable data coming from their precious clientele.

Most business owners do not have the necessary time to spend on all of the processes needed to keep their companies alive and kicking. As such, there are those that might sacrifice client profiling for some other procedure where in fact this is a very bad thing to do. Abandoning this procedure can have dire costs and consequences to one's company. Not updating your clients about the changes and development in your company may lead to loss of valuable business opportunities.

LinkThe best thing that these business owners can do for this kind of service is to outsource to a telemarketing service provider. These third party telecommunications providers allow the company to have their client list updated and to keep client retention to a maximum level. Hence, business opportunities will not be lost and there can even be more deals in the works once a company outsources to these providers.

Just like a car that needs to be fueled constantly, databases needs to be cleaned constantly as well. Think about it, do you want your company to be undated and lost business opportunity?

Monday, April 18, 2011

Understanding Australia's Do-Not-Call Registry

The Australian economy is rapidly growing. Companies are growing and expanding which means more competition between firms. It is important that they stay on top with their marketing strategy. One way of getting ahead is through telemarketing. If an Australian business owner plans of outsource their telemarketing services, they should make sure that these call centre agents take great heed when it comes to the country's Do-Not-Call Registry.

A Do-Not-Call Registry is a list of individuals that have their contact information placed in this database wherein telephone marketing companies are not allowed to contact them. Most of the people within this registry do not want to be called. They might have a very busy lifestyle and does not want to be disturbed.

However, it does not mean that targeting Australian clients and customers has already died out. There are some exceptions to the rule when contacting these individuals even if they are listed within the registry. For instance, if a telephone marketing company has a campaign where they have to gather information from their client's prospects.

The DNC list is created so that people have a choice not to get telemarketing calls. Some companies use unprofessional agents that caused others to enlist their name there. It is important that telemarketing companies should be aware of this law so that they won’t tarnish the name of the company and also to avoid unwanted complains.

Wednesday, March 30, 2011

The 5 M's of a Good Lead Generation Call Centre

Some companies in the United Kingdom are putting their hearts on outsourcing their lead generation services to an offshore partner. They believe that through this marketing strategy, they will be able to improve their own resources, both human and capital, while gaining momentum in generating sales leads, both fresh and qualified. Furthermore, it is also a good venture for future international expansion.

On the other hand, utmost diligence is needed in choosing a good lead generation call centre. The overall performance, resources and practices observed by a chosen outsourcer determines the success of the entire campaign. So, before falling for the wrong third party service provider, companies in United Kingdom ought to know the components or arsenals of an effective and efficient telemarketing firm, which are summarized into 5 M's.

• Money. The first M refers to financial stability. Check on the financial status of a service provider in order to be assured that a program will be pushed through till it ends.

• Manpower. It is only through the display of specialised skills, discipline, passion and good conduct of a telemarketing firm's workforce that goals in lead generation are achieved.

• Market. The outsourcer ought to have wide knowledge about its client's targeted market and the industry where its customers belong. Understanding on this part opens to the development of good strategies.

• Method. B2B lead generation is quite a big challenge. Sound and well-thought-of processes provides ease and speed in conducting a program.

• Machinery. The only way for the manpower to showcase their best of abilities is through the installation of the required technological applications for call centre.



Wednesday, March 16, 2011

Expand Your Market With Outsourced Telemarketing Services

Expanding outward and doing business beyond your locale is usually a sign that your firm is doing well. But even if it is, expansion is difficult to hurdle if you're unprepared to enter a different market. Everything may seem different once you enter another territory. Your current marketing campaign may not exactly be effective and you would need to think of other methods to promote your service or solution. As a Canadian company, you may be aiming to do business elsewhere, if you haven't already done so. Thankfully, you have telemarketing to aid you in making sales and planning a better approach.

Telemarketing is capable of reaching many places, thus it is a very versatile tool that can accommodate and adapt to different types of business environments. Other firms have opted to outsource their B2B telemarketing needs for its versatility in tackling different markets across the world. This is one reason why telemarketing is favored by others when it comes to helping them prosper in new areas. Thanks to lead generation done by most outsourced telemarketing call centers, it makes it easier for their respective firms to gain B2B leads on foreign soil.

Telemarketing is of great use when you want to grow as a company. If you are ever in need of something to help your marketing campaign in new territory, telemarketing is one of the best choices you can pick.

Tuesday, March 1, 2011

DOs and DON'Ts in Lead Generation Through Telemarketing

There are rules, whether explicit or implies, that govern the process of lead generation campaigns through the use telemarketing. It is necessary that these regulations be followed, if a firm in Singapore does not want to jeopardize the life of its business. There are the dos and don'ts, and it is required that these are to be observed constantly and faithfully. It is not anymore surprising that any kind of disobedience may lead to disasters clearly unknown. On the other hand, let it be known that business is different from life. When someone commits mistakes, he will learn from them and knows what to do the next time the same thing happens. However, in business, it is a golden rule never to err, because there are high chances that there will be no next time.

When companies in Singapore outsource their lead generation services to a reliable telemarketing service provider, the former should exercise professional skepticism in selecting their chosen partner. Whether such outsourcer observes the dos and don'ts in the process of generating sales leads is one essential thing to evaluate.

DOs

  • Continuous programs and trainings for employee development.
  • Constant monitoring and evaluation of call center agents' performance.
  • Always upgrade technological applications.
  • Management should empower every personnel.
  • Implementers must have a participation in the strategy formulation.
  • Create a family environment inside the workplace.
  • Telemarketers follow schedule.

DON'Ts

  • Customer service support is minimal.
  • Generating sales leads that are not fresh anymore.
  • Employing incompetent and rude call center agents.
  • Does not correct errors of telemarketers.
  • Acquiring a technological set that prolongs the process.

Monday, February 21, 2011

Canada Can Get More with a Telemarketing Call Centre

It’s a tough time to be in the business world, especially here in Canada. Competition is fierce, and there are not that plenty of opportunities for smaller firms to survive. That’s probably the reason why firms are now investing heavily in telemarketing services. In retrospect, working with a telemarketing call centre would actually be beneficial for you and for the firm, since it will grant you better lead generation capabilities compared to other telemarketing models. You will realize that you will be at an advantage when you hire competent telemarketers to help you do your job. You just have to try it and you’ll see.

Lead generation is serious business, since many firms are also after the same thing. If you can use a marketing strategy that will give you the edge, then telemarketing would be the right one for you. Cold calling services may sound like too old-fashioned, but that would be an underestimation. Look at it this way: do you think telemarketing services would stay this long in business if they don’t really work? The fact that many companies use B2B telemarketing for their B2B lead generation tasks only shows just how reliable this strategy is. A telemarketing call centre would be an indispensable tool that you can use.

It’s fast, simple, and effective. That’s what B2B telemarketing is all about. You have a lot to gain with the help of telemarketing services. You can improve your marketing campaign greatly with the help of telemarketers who know what to do.

Tuesday, February 1, 2011

B2B Leads are Possible with Telemarketing

Be amazed with what you can get with the use of telemarketing. This classic method of market penetration has been around for decades, and not once has it failed to provide excellent service to different firms. You have a lot to gain with the use of B2B leads that telemarketers send your way. These can be easily converted into a sale or, in some cases, a successfully closed deal. Using this would be the smartest thing that you can do for your business. No doubt that you will benefit much from using such a lead generation company. You will be impressed with the results.

Telemarketing has always been a reliable means for a firm to improve its operations. Despite what detractors say against this form of marketing, it can’t be denied that it works. If it didn’t then, how is it able to stay in demand after all this time, right? It only comes to show the confidence that many companies express in the ability of telemarketers to succeed, especially in the areas of lead generation and appointment setting. You can be sure to be in good hands when you partner with the right telemarketers. Just think of all the possibilities that B2B leads bring to you and to your firm.

Frankly, you won’t be disappointed with telemarketing companies. The people who works there are trained professionals. They know what you need, understand the situation, and succeed on delivering what they promised you. Go ahead and give these people a try.

Wednesday, January 19, 2011

Outsourcing Call Center Services Ups Profits

Compliance issues related to managing an in-house call center has become too complex. That is one of the reasons why delegating these activities to an outside service has become much more popular. The best thing about outsourcing call center services is that it automates certain activities that will give the opportunity for companies to focus on profit making activities. A call center could act as an extension to the business. They can provide you customer service support, lead generation and appointment setting services.

In-house call center requires a dedicated server and software to operate, when you outsource these needs to a third party host most of these technology is already on their site. This means that thousands of dollars are saved annually especially in hardware.

An employee that is hired working on the phones is one less employee that could actually help market research or development, these two activities are the primary profit making strategies most companies needs to focus on. Third party call centers are highly trained in order to best serve customers saving time, money and often face.

Third party call centers also serves as consultants to businesses, it could give insightful advice in order to improve and maximize the success of the project. Outsourcing call center services really streamlines a lot of aspects of the business. Whatever is the size of your company outsourced call centers can really help in providing for scarce resources in order to better catalyze growth and drive profit. While initial costs may be considerable the long term benefits it provides more than covers that initial investment. Outsource your call center needs now and maximize project success.

Tuesday, January 11, 2011

Two Myths About Telemarketing

There are a lot of negative feedback about telemarketing that can be heard all over the world. The main reason is that most telemarketing prospects are often disturbed or interrupted from the things that they are doing. However, some of these negative feedback are just rumors that have been spread around. Here are a couple of myths to watch out for if you are planning to outsource your services to telemarketers.

Myth #1: Telephone marketing companies fail to reach high-end clients

A telemarketing company uses a very extensive database filled with prospect clients. The database would include hundreds, thousands, and even millions of entries pertaining to businesses from almost any business industry known to man. The firms that can be found within the database are already classified by how big the business organization is; hence, even high-end clients can always be found within the database and can readily be reached.

Myth #2: These companies do not consider good customer service

It does not mean that if a call center agent would call a prospect while these people are in the middle of doing something that they do not know customer service. First of all, think about if these agents even know what their prospects are doing in the first place; and of course, they do not. If the prospect is interrupted at doing something, these agents would respectfully ask the question, “When would be the best time to call back?”

Monday, January 3, 2011

Software Resellers Gets a Relief with Telemarketing

It’s a fact in business. In order for software resellers like you to increase to increase your sales performance, you will need to use software leads. Now, this could be quite the challenge for you. After all, software sales leads are a pretty hard commodity to come by. You will need the help of telemarketing services to find them. This is the best method in finding software leads that can help you do your business right. If you want to have the very best in lead generation, then this is the method that will get you ahead. It’s proven to bring results, so this will also work well for you.

For example, if you need to streamline your entire business, then you would need to look for ERP software leads or CRM software leads. These are software programs that are guaranteed to speed up the process of processing information from different sources. In addition, if you are in need of good quality JD Edwards leads, Oracle leads, Sage leads, and Microsoft leads, then this method is just right for you. There are so many things that you can achieve with the use to telemarketing, since this is the one method that can go further than what other marketing tools are able to do.

All these are what telemarketing can do for you. You can’t imagine the advantages and benefits that you can derive from the use of this system. There are so many firms that are willing to work for you. All you need to do is to make the choice.